AI』s biggest promise for consumers remains just that — a promise - FT中文網
登錄×
電子郵件/用戶名
密碼
記住我
請輸入郵箱和密碼進行綁定操作:
請輸入手機號碼,透過簡訊驗證(目前僅支援中國大陸地區的手機號):
請您閱讀我們的用戶註冊協議私隱權保護政策,點擊下方按鈕即視爲您接受。
FT商學院

AI』s biggest promise for consumers remains just that — a promise

An arm』s race is in full swing in the personal computing and smartphone worlds but fundamental problems are unresolved
00:00

{"text":[[{"start":10.06,"text":"A year and a half after ChatGPT brought the subject of artificial intelligence to mass public attention, most people would be forgiven for wondering: when is AI going to make a big difference to my life? "}],[{"start":21.25,"text":"That question resonates particularly loudly during Big Tech’s annual developer conference season, which began in the middle of May. "},{"start":28.079,"text":"This is the moment in the year when the tech companies lay out their stalls and try to wow customers with their vision of the immediate tech future. "}],[{"start":35.51,"text":"The arrival of ChatGPT may have grabbed the popular imagination, but for most people typing questions into a text-based chatbot is of limited interest. "},{"start":44.001999999999995,"text":"Since then, most of the focus in tech circles has been on the race to build the capabilities needed to deliver generative AI on a mass-market scale, rather than its uses. "},{"start":53.044,"text":"The headlines have been dominated by news of evermore powerful large language models, the splurge of spending on powerful new chips and the proliferation of huge, power-hungry data centres needed to process AI. "}],[{"start":64.27,"text":"Now, these powerful technical capabilities are moving closer to the actual users of technology. "},{"start":69.97399999999999,"text":"The biggest news from Microsoft this month was a new generation of AI-enabled PCs, to be launched this year under the brand Copilot+, which will be powerful enough to handle AI without needing to call on a remote data centre. "}],[{"start":82.71,"text":"In the process, Microsoft threw down a challenge to Apple with a claim that the new PCs will leapfrog Apple’s MacBooks. "},{"start":89.439,"text":"An AI arm’s race is now in full swing in the personal computing and smartphone worlds. "}],[{"start":94.75,"text":"None of this, though, has done much to answer the overriding questions for most consumers: how — and when — will all this expensive new technology make things better for me? "},{"start":104.804,"text":"So far, generative AI has brought a proliferation of text boxes online offering to answer questions (including in services such as Meta’s WhatsApp and Instagram); offers to help write emails or documents; and various services that summarise blocks of text, including the web digests that Google has started to provide at the top of its search results. "},{"start":123.14699999999999,"text":"It is unclear yet how much people are actually using these features. "}],[{"start":127.63,"text":"As this month’s events have underlined, the tech companies harbour a much bigger ambition than this. "},{"start":132.934,"text":"Their goal: personal digital assistants capable of anticipating a user’s needs and intermediating much of their online activity, as well as digital agents that can go a step further and take actions on behalf of a user. "},{"start":143.952,"text":"These ideas were a centrepiece of Google’s event two weeks ago and Microsoft last week, as well as the announcement of a new model from OpenAI, called GPT-4o. "}],[{"start":154.06,"text":"Yet if this is AI’s biggest promise, it is just that — a promise. "}],[{"start":159.13,"text":"Two fundamental problems remain unsolved. "},{"start":161.934,"text":"One involves making AI models that are trained on historic data respond understand whatever new situation they are put in and respond appropriately. "},{"start":169.439,"text":"In the words of Demis Hassabis, head of Google’s AI research division, AI needs to be able to “understand and respond to our complex and dynamic world, just as we do”. "}],[{"start":179.10999999999999,"text":"That is a tall order. "},{"start":180.789,"text":"The challenge isn’t just to avoid the “hallucinations”, or occasional glaring mistakes, that AI systems are prone to. "},{"start":187.182,"text":"It also means having a full understanding of context, in order to consistently deliver truly helpful results. "},{"start":192.94899999999998,"text":"Google claims to have made big strides in this department, building an extended “context window” into its latest Gemini models to enable the system to maintain an awareness of complex situations. "},{"start":202.71699999999998,"text":"But if the technology needs to match humans in its understanding of the world, there is a lot still to prove. "}],[{"start":209.04,"text":"Another, related problem is to make communicating with AI as natural as talking to a person. "},{"start":214.594,"text":"Only at that point, according to the people building the systems, will the technology come into its own. "}],[{"start":220.48,"text":"Microsoft chief executive Satya Nadella said this would involve learning “how to build computers that understand us, instead of us having to understand computers”. "},{"start":228.62199999999999,"text":"Despite his claim that this goal is tantalisingly close to being realised, others, including Hassabis, warn that trying to produce “natural” interactions with a computer remains “a very high bar”. "}],[{"start":239.70999999999998,"text":"OpenAI gave one glimpse of what might lie ahead with a demonstration of GPT-4o, an AI model designed to work in an informal, conversational style. "},{"start":249.052,"text":"Yet the gap between a staged demonstration and an effective, real-world product is still large. "},{"start":254.24399999999997,"text":"It remains hard to predict when AI will make its big breakthrough into the consumer world. "}],[{"start":258.76,"text":""}]],"url":"https://creatives.ftacademy.cn/album/156968-1717173526.mp3"}

版權聲明:本文版權歸FT中文網所有,未經允許任何單位或個人不得轉載,複製或以任何其他方式使用本文全部或部分,侵權必究。

川普和海湖莊園的力量

這位前房地產開發商非常瞭解如何將建築和空間有效地用作宣傳。

爲2024年的世界感到高興的十個理由

從巴黎聖母院的修復到《抑制熱情》的大結局,這一年其實並不算太糟。

2025年德國大選:主要的競選承諾是什麼?

各大政黨提出了截然不同的計劃,以重振歐洲最大經濟體的命運。

「市場恐慌」:巴西財政赤字導致貨幣跌至新低

總統在面臨其第三個任期內的最大挑戰。

川普過渡團隊尋求在「第一天」讓美國退出世衛組織

美國的迅速退出將使全球衛生機構失去主要資金來源,並削弱其應對緊急情況的能力。

谷歌推動重新確立人工智慧領域的領先地位,提振了投資者信心

在經歷了過山車般的一年之後,人工智慧和量子計算領域的一系列突破帶來了轉機。
設置字型大小×
最小
較小
默認
較大
最大
分享×